House of Holland Eyewear - Coachella Party

166414139CL059_House_Of_Hol

PALM SPRINGS, CA - APRIL 14: A general view of the atmosphere at the House Of Holland eyewear pool party, hosted by Henry Holland and Io Echo, to launch the brand's new collection, in celebration of the Coachella Valley Music & Arts Festival 2013 at Saguaro Hotel on April 14, 2013 in Palm Springs, California. (Photo by Chelsea Lauren/Getty Images for House of Holland)

166414139CL001_House_Of_Hol

PALM SPRINGS, CA - APRIL 14: Harley Viera Newton attends the House Of Holland eyewear pool party, hosted by Henry Holland and Io Echo, to launch the brand's new collection, in celebration of the Coachella Valley Music & Arts Festival 2013 at Saguaro Hotel on April 14, 2013 in Palm Springs, California. (Photo by Chelsea Lauren/Getty Images for House of Holland)

166414139CL002_House_Of_Hol

PALM SPRINGS, CA - APRIL 14: Harley Viera Newton attends the House Of Holland eyewear pool party, hosted by Henry Holland and Io Echo, to launch the brand's new collection, in celebration of the Coachella Valley Music & Arts Festival 2013 at Saguaro Hotel on April 14, 2013 in Palm Springs, California. (Photo by Chelsea Lauren/Getty Images for House of Holland)

166414139CL003_House_Of_Hol

PALM SPRINGS, CA - APRIL 14: Harley Viera Newton attends the House Of Holland eyewear pool party, hosted by Henry Holland and Io Echo, to launch the brand's new collection, in celebration of the Coachella Valley Music & Arts Festival 2013 at Saguaro Hotel on April 14, 2013 in Palm Springs, California. (Photo by Chelsea Lauren/Getty Images for House of Holland)

166414139CL004_House_Of_Hol

PALM SPRINGS, CA - APRIL 14: Harley Viera Newton attends the House Of Holland eyewear pool party, hosted by Henry Holland and Io Echo, to launch the brand's new collection, in celebration of the Coachella Valley Music & Arts Festival 2013 at Saguaro Hotel on April 14, 2013 in Palm Springs, California. (Photo by Chelsea Lauren/Getty Images for House of Holland)

166414139CL008_House_Of_Hol

PALM SPRINGS, CA - APRIL 14: Designer Henry Holland (L) and Laura Weir attend the House Of Holland eyewear pool party, hosted by Henry Holland and Io Echo, to launch the brand's new collection, in celebration of the Coachella Valley Music & Arts Festival 2013 at Saguaro Hotel on April 14, 2013 in Palm Springs, California. (Photo by Chelsea Lauren/Getty Images for House of Holland)

166414139CL009_House_Of_Hol

PALM SPRINGS, CA - APRIL 14: (L-R) Harley Viera Newton, designer Henry Holland and Agyness Deyn attend the House Of Holland eyewear pool party, hosted by Henry Holland and Io Echo, to launch the brand's new collection, in celebration of the Coachella Valley Music & Arts Festival 2013 at Saguaro Hotel on April 14, 2013 in Palm Springs, California. (Photo by Chelsea Lauren/Getty Images for House of Holland)

166414139CL010_House_Of_Hol

PALM SPRINGS, CA - APRIL 14: (L-R) Harley Viera Newton, designer Henry Holland and Agyness Deyn attend the House Of Holland eyewear pool party, hosted by Henry Holland and Io Echo, to launch the brand's new collection, in celebration of the Coachella Valley Music & Arts Festival 2013 at Saguaro Hotel on April 14, 2013 in Palm Springs, California. (Photo by Chelsea Lauren/Getty Images for House of Holland)

166414139CL027_House_Of_Hol

PALM SPRINGS, CA - APRIL 14: A guest attends the House Of Holland eyewear pool party, hosted by Henry Holland and Io Echo, to launch the brand's new collection, in celebration of the Coachella Valley Music & Arts Festival 2013 at Saguaro Hotel on April 14, 2013 in Palm Springs, California. (Photo by Chelsea Lauren/Getty Images for House of Holland)

166414139CL011_House_Of_Hol

PALM SPRINGS, CA - APRIL 14: Designer Henry Holland (L) and model Agyness Deyn attend the House Of Holland eyewear pool party, hosted by Henry Holland and Io Echo, to launch the brand's new collection, in celebration of the Coachella Valley Music & Arts Festival 2013 at Saguaro Hotel on April 14, 2013 in Palm Springs, California. (Photo by Chelsea Lauren/Getty Images for House of Holland)

166414139CL012_House_Of_Hol

PALM SPRINGS, CA - APRIL 14: Designer Henry Holland (L) and model Agyness Deyn attend the House Of Holland eyewear pool party, hosted by Henry Holland and Io Echo, to launch the brand's new collection, in celebration of the Coachella Valley Music & Arts Festival 2013 at Saguaro Hotel on April 14, 2013 in Palm Springs, California. (Photo by Chelsea Lauren/Getty Images for House of Holland)

166414139CL019_House_Of_Hol

PALM SPRINGS, CA - APRIL 14: Musician Ioanna Gika attends the House Of Holland eyewear pool party, hosted by Henry Holland and Io Echo, to launch the brand's new collection, in celebration of the Coachella Valley Music & Arts Festival 2013 at Saguaro Hotel on April 14, 2013 in Palm Springs, California. (Photo by Chelsea Lauren/Getty Images for House of Holland)

166414139CL017_House_Of_Hol

PALM SPRINGS, CA - APRIL 14: Musician Ioanna Gika (L) and Jaime Winstone attend the House Of Holland eyewear pool party, hosted by Henry Holland and Io Echo, to launch the brand's new collection, in celebration of the Coachella Valley Music & Arts Festival 2013 at Saguaro Hotel on April 14, 2013 in Palm Springs, California. (Photo by Chelsea Lauren/Getty Images for House of Holland)

166414139CL016_House_Of_Hol

PALM SPRINGS, CA - APRIL 14: Musician Ioanna Gika (L) and Jaime Winstone attend the House Of Holland eyewear pool party, hosted by Henry Holland and Io Echo, to launch the brand's new collection, in celebration of the Coachella Valley Music & Arts Festival 2013 at Saguaro Hotel on April 14, 2013 in Palm Springs, California. (Photo by Chelsea Lauren/Getty Images for House of Holland)

166414139CL013_House_Of_Hol

PALM SPRINGS, CA - APRIL 14: Designer Henry Holland (top) and Jaime Winstone attend the House Of Holland eyewear pool party, hosted by Henry Holland and Io Echo, to launch the brand's new collection, in celebration of the Coachella Valley Music & Arts Festival 2013 at Saguaro Hotel on April 14, 2013 in Palm Springs, California. (Photo by Chelsea Lauren/Getty Images for House of Holland)

166414139CL014_House_Of_Hol

PALM SPRINGS, CA - APRIL 14: Model Agyness Deyn attends the House Of Holland eyewear pool party, hosted by Henry Holland and Io Echo, to launch the brand's new collection, in celebration of the Coachella Valley Music & Arts Festival 2013 at Saguaro Hotel on April 14, 2013 in Palm Springs, California. (Photo by Chelsea Lauren/Getty Images for House of Holland)

166414139CL015_House_Of_Hol

PALM SPRINGS, CA - APRIL 14: Model Agyness Deyn attends the House Of Holland eyewear pool party, hosted by Henry Holland and Io Echo, to launch the brand's new collection, in celebration of the Coachella Valley Music & Arts Festival 2013 at Saguaro Hotel on April 14, 2013 in Palm Springs, California. (Photo by Chelsea Lauren/Getty Images for House of Holland)

166414139CL018_House_Of_Hol

PALM SPRINGS, CA - APRIL 14: Musician Ioanna Gika attends the House Of Holland eyewear pool party, hosted by Henry Holland and Io Echo, to launch the brand's new collection, in celebration of the Coachella Valley Music & Arts Festival 2013 at Saguaro Hotel on April 14, 2013 in Palm Springs, California. (Photo by Chelsea Lauren/Getty Images for House of Holland)

166414139CL054_House_Of_Hol

PALM SPRINGS, CA - APRIL 14: Publicist Clayton Blaha (L) and musician Ioanna Gika attend the House Of Holland eyewear pool party, hosted by Henry Holland and Io Echo, to launch the brand's new collection, in celebration of the Coachella Valley Music & Arts Festival 2013 at Saguaro Hotel on April 14, 2013 in Palm Springs, California. (Photo by Chelsea Lauren/Getty Images for House of Holland)

166414139CL053_House_Of_Hol

PALM SPRINGS, CA - APRIL 14: Publicist Clayton Blaha (L) and musician Ioanna Gika attend the House Of Holland eyewear pool party, hosted by Henry Holland and Io Echo, to launch the brand's new collection, in celebration of the Coachella Valley Music & Arts Festival 2013 at Saguaro Hotel on April 14, 2013 in Palm Springs, California. (Photo by Chelsea Lauren/Getty Images for House of Holland)

166414139CL020_House_Of_Hol

PALM SPRINGS, CA - APRIL 14: Musician Ioanna Gika (L) abd designer Henry Holland attend the House Of Holland eyewear pool party, hosted by Henry Holland and Io Echo, to launch the brand's new collection, in celebration of the Coachella Valley Music & Arts Festival 2013 at Saguaro Hotel on April 14, 2013 in Palm Springs, California. (Photo by Chelsea Lauren/Getty Images for House of Holland)

166414139CL021_House_Of_Hol

PALM SPRINGS, CA - APRIL 14: Musician Ioanna Gika (L) abd designer Henry Holland attend the House Of Holland eyewear pool party, hosted by Henry Holland and Io Echo, to launch the brand's new collection, in celebration of the Coachella Valley Music & Arts Festival 2013 at Saguaro Hotel on April 14, 2013 in Palm Springs, California. (Photo by Chelsea Lauren/Getty Images for House of Holland)

166414139CL051_House_Of_Hol

PALM SPRINGS, CA - APRIL 14: Designer Henry Holland (L) and Laura Weir attend the House Of Holland eyewear pool party, hosted by Henry Holland and Io Echo, to launch the brand's new collection, in celebration of the Coachella Valley Music & Arts Festival 2013 at Saguaro Hotel on April 14, 2013 in Palm Springs, California. (Photo by Chelsea Lauren/Getty Images for House of Holland)

166414139CL052_House_Of_Hol

PALM SPRINGS, CA - APRIL 14: Designer Henry Holland (L) and Laura Weir attend the House Of Holland eyewear pool party, hosted by Henry Holland and Io Echo, to launch the brand's new collection, in celebration of the Coachella Valley Music & Arts Festival 2013 at Saguaro Hotel on April 14, 2013 in Palm Springs, California. (Photo by Chelsea Lauren/Getty Images for House of Holland)

166414139CL007_House_Of_Hol

PALM SPRINGS, CA - APRIL 14: Actor Alfie Allen (L) and Jaime Winstone attend the House Of Holland eyewear pool party, hosted by Henry Holland and Io Echo, to launch the brand's new collection, in celebration of the Coachella Valley Music & Arts Festival 2013 at Saguaro Hotel on April 14, 2013 in Palm Springs, California. (Photo by Chelsea Lauren/Getty Images for House of Holland)

166414139CL006_House_Of_Hol

PALM SPRINGS, CA - APRIL 14: Actor Alfie Allen (L) and Jaime Winstone attend the House Of Holland eyewear pool party, hosted by Henry Holland and Io Echo, to launch the brand's new collection, in celebration of the Coachella Valley Music & Arts Festival 2013 at Saguaro Hotel on April 14, 2013 in Palm Springs, California. (Photo by Chelsea Lauren/Getty Images for House of Holland)

166414139CL005_House_Of_Hol

PALM SPRINGS, CA - APRIL 14: Actor Alfie Allen (L) and Jaime Winstone attend the House Of Holland eyewear pool party, hosted by Henry Holland and Io Echo, to launch the brand's new collection, in celebration of the Coachella Valley Music & Arts Festival 2013 at Saguaro Hotel on April 14, 2013 in Palm Springs, California. (Photo by Chelsea Lauren/Getty Images for House of Holland)

166414139CL026_House_Of_Hol

PALM SPRINGS, CA - APRIL 14: A guest attends the House Of Holland eyewear pool party, hosted by Henry Holland and Io Echo, to launch the brand's new collection, in celebration of the Coachella Valley Music & Arts Festival 2013 at Saguaro Hotel on April 14, 2013 in Palm Springs, California. (Photo by Chelsea Lauren/Getty Images for House of Holland)

166414139CL025_House_Of_Hol

PALM SPRINGS, CA - APRIL 14: A guest attends the House Of Holland eyewear pool party, hosted by Henry Holland and Io Echo, to launch the brand's new collection, in celebration of the Coachella Valley Music & Arts Festival 2013 at Saguaro Hotel on April 14, 2013 in Palm Springs, California. (Photo by Chelsea Lauren/Getty Images for House of Holland)

166414139CL024_House_Of_Hol

PALM SPRINGS, CA - APRIL 14: A guest attends the House Of Holland eyewear pool party, hosted by Henry Holland and Io Echo, to launch the brand's new collection, in celebration of the Coachella Valley Music & Arts Festival 2013 at Saguaro Hotel on April 14, 2013 in Palm Springs, California. (Photo by Chelsea Lauren/Getty Images for House of Holland)

166414139CL023_House_Of_Hol

PALM SPRINGS, CA - APRIL 14: A guest attends the House Of Holland eyewear pool party, hosted by Henry Holland and Io Echo, to launch the brand's new collection, in celebration of the Coachella Valley Music & Arts Festival 2013 at Saguaro Hotel on April 14, 2013 in Palm Springs, California. (Photo by Chelsea Lauren/Getty Images for House of Holland)

166414139CL022_House_Of_Hol

PALM SPRINGS, CA - APRIL 14: A guest attends the House Of Holland eyewear pool party, hosted by Henry Holland and Io Echo, to launch the brand's new collection, in celebration of the Coachella Valley Music & Arts Festival 2013 at Saguaro Hotel on April 14, 2013 in Palm Springs, California. (Photo by Chelsea Lauren/Getty Images for House of Holland)

166414139CL028_House_Of_Hol

PALM SPRINGS, CA - APRIL 14: Guests attend the House Of Holland eyewear pool party, hosted by Henry Holland and Io Echo, to launch the brand's new collection, in celebration of the Coachella Valley Music & Arts Festival 2013 at Saguaro Hotel on April 14, 2013 in Palm Springs, California. (Photo by Chelsea Lauren/Getty Images for House of Holland)

166414139CL029_House_Of_Hol

PALM SPRINGS, CA - APRIL 14: Guests attend the House Of Holland eyewear pool party, hosted by Henry Holland and Io Echo, to launch the brand's new collection, in celebration of the Coachella Valley Music & Arts Festival 2013 at Saguaro Hotel on April 14, 2013 in Palm Springs, California. (Photo by Chelsea Lauren/Getty Images for House of Holland)

166414139CL030_House_Of_Hol

PALM SPRINGS, CA - APRIL 14: Guests attend the House Of Holland eyewear pool party, hosted by Henry Holland and Io Echo, to launch the brand's new collection, in celebration of the Coachella Valley Music & Arts Festival 2013 at Saguaro Hotel on April 14, 2013 in Palm Springs, California. (Photo by Chelsea Lauren/Getty Images for House of Holland)

166414139CL048_House_Of_Hol

PALM SPRINGS, CA - APRIL 14: DJ Nick Grimshaw (L) musician Ioanna Gika attend the House Of Holland eyewear pool party, hosted by Henry Holland and Io Echo, to launch the brand's new collection, in celebration of the Coachella Valley Music & Arts Festival 2013 at Saguaro Hotel on April 14, 2013 in Palm Springs, California. (Photo by Chelsea Lauren/Getty Images for House of Holland)

166414139CL047_House_Of_Hol

PALM SPRINGS, CA - APRIL 14: DJ Nick Grimshaw (L) musician Ioanna Gika attend the House Of Holland eyewear pool party, hosted by Henry Holland and Io Echo, to launch the brand's new collection, in celebration of the Coachella Valley Music & Arts Festival 2013 at Saguaro Hotel on April 14, 2013 in Palm Springs, California. (Photo by Chelsea Lauren/Getty Images for House of Holland)

166414139CL031_House_Of_Hol

PALM SPRINGS, CA - APRIL 14: DJ Nick Grimshaw attends the House Of Holland eyewear pool party, hosted by Henry Holland and Io Echo, to launch the brand's new collection, in celebration of the Coachella Valley Music & Arts Festival 2013 at Saguaro Hotel on April 14, 2013 in Palm Springs, California. (Photo by Chelsea Lauren/Getty Images for House of Holland)

166414139CL049_House_Of_Hol

PALM SPRINGS, CA - APRIL 14: DJs Nick Grimshaw (L) and Blood Diamonds attend the House Of Holland eyewear pool party, hosted by Henry Holland and Io Echo, to launch the brand's new collection, in celebration of the Coachella Valley Music & Arts Festival 2013 at Saguaro Hotel on April 14, 2013 in Palm Springs, California. (Photo by Chelsea Lauren/Getty Images for House of Holland)

166414139CL041_House_Of_Hol

PALM SPRINGS, CA - APRIL 14: Designer Henry Holland (L) and DJ Nick Grimshaw attend the House Of Holland eyewear pool party, hosted by Henry Holland and Io Echo, to launch the brand's new collection, in celebration of the Coachella Valley Music & Arts Festival 2013 at Saguaro Hotel on April 14, 2013 in Palm Springs, California. (Photo by Chelsea Lauren/Getty Images for House of Holland)

166414139CL040_House_Of_Hol

PALM SPRINGS, CA - APRIL 14: Designer Henry Holland (L) and DJ Nick Grimshaw attend the House Of Holland eyewear pool party, hosted by Henry Holland and Io Echo, to launch the brand's new collection, in celebration of the Coachella Valley Music & Arts Festival 2013 at Saguaro Hotel on April 14, 2013 in Palm Springs, California. (Photo by Chelsea Lauren/Getty Images for House of Holland)

166414139CL050_House_Of_Hol

PALM SPRINGS, CA - APRIL 14: DJ Blood Diamonds attends the House Of Holland eyewear pool party, hosted by Henry Holland and Io Echo, to launch the brand's new collection, in celebration of the Coachella Valley Music & Arts Festival 2013 at Saguaro Hotel on April 14, 2013 in Palm Springs, California. (Photo by Chelsea Lauren/Getty Images for House of Holland)

166414139CL032_House_Of_Hol

PALM SPRINGS, CA - APRIL 14: Aimee Phillips attends the House Of Holland eyewear pool party, hosted by Henry Holland and Io Echo, to launch the brand's new collection, in celebration of the Coachella Valley Music & Arts Festival 2013 at Saguaro Hotel on April 14, 2013 in Palm Springs, California. (Photo by Chelsea Lauren/Getty Images for House of Holland)